A poster designed at a workshop at 1. Ljubljana Poster Festival in 2009. My mentor at the workshop was Čedomir Kostović and the theme was Climate Change. I was most pleased with this poster because it is showing a solution and not a problem. It works on a simple remix of the well known phrase: "An apple a day, keeps the doctor away."
It could be used as a sign for bike lanes through the city and be most effective that way.

The poster was published in a special catalogue of the festival and exhibited at Jakopič Gallery in Ljubljana. Later a copy was bought by the Slovenian government and exhibited in their building.

 

by Miha Kosmač, 2009